PTV, CCTV sign MoU to enable Chinese television to get landing rights in Pakistan
Source : The Express Tribune Date : 12-04-2014
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The Chinese Central Television (CCTV) and Pakistan Television Corporation Ltd., signed a Memorandum of Understanding (MoU) on mutual cooperation in the field of Broadcasting in Islamabad on Saturday that would enable China Central Television (CCTV) News and the CCTV 9 documentary channel landing rights in Pakistan.
The MoU was inked by Vice President of CCTV Zhu Tong and Managing Director of Pakistan Television Muhammad Malick. Ambassador Masood Khalid also witnessed the signing ceremony held at the CCTV headquarters.
Malick in his remarks following the signing ceremony said that the premier had taken special interest in fostering institutional media cooperation, had directed Pakistan media authorities to facilitate CCTV to commence its transmission into Pakistan at the earliest by enabling it to secure landing rights in Pakistan.
Both television networks will also be sharing programming content including that on dubbed entertainment as well as Chinese language learning on a regular and reciprocal basis. Malick explained that a formal agreement will soon follow the MoU.
Zhu Tong said that he was excited seeing media and broadcasting cooperation moving from strength to strength and he looked forward to seeing mutual exchange of programs increasing rapidly in the near future.
China Central Television or Chinese Central Television, commonly abbreviated as CCTV, is the predominant state television broadcaster in mainland China. CCTV has a network of 45 channels broadcasting different programmes and is accessible to more than one billion viewers.